Safepay is enabling Pakistani businesses to accept online payments easily. Businesses can unlock various payment methods including card payments, bank transfers and mobile wallets by integrating with Safepay.

About the role

As marketing lead you will be leading development of all marketing campaigns and overseeing communication channels for brand promotion.  You will also be working closely with product and sales teams to develop launch plans and communicate the why, what and when to the target audience.

This is a full time role based in our headquarters in Karachi.

What you will be doing

• Product marketing strategy:

Design and implement marketing strategies. Define positioning and messaging of the product to meet over all business targets. Collaborate and coordinate marketing campaigns.

• Sales enablement:

Enable the sales team with lead generation. Collaborate with sales teams to  develop future campaigns.

• Relationships:

Build and maintain relationships internally with different teams and externally with partners, press, agencies and collaborators.

Must have

• A bachelors degree from a reputable university
• Minimum 1-2 years of work experience at a brand/agency
• Willing to work in a fast paced environment
• Excellent verbal and written communication skills
• Interest in payments, fintech and e-commerce in Pakistan

Good to have

• Previous experience working in fintech/payment industry